Social Media Manager
Posted on :
29-08-2024
Employer Active
1 Vacancy
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Job Description
Job Summary:
The Social Media Manager will be responsible for developing and implementing our social media strategy to increase our online presence and improve our marketing and customer engagement efforts. This role requires a deep understanding of social media platforms and trends.
Key Responsibilities:
- Design and implement a comprehensive social media strategy across multiple platforms (e.g. Meta X Instagram and TikTok) to align with business goals.
- Create curate and manage engaging content including text images videos and promotional materials on a daily basis.
- Monitor social media channels for trends news and customer feedback responding promptly to inquiries and comments.
- Analyze and monitor social media metrics (e.g. SEO and web traffic) and generate reports to measure the success of campaigns and strategies.
- Set specific objectives and report on ROI.
- Collaborate with the marketing team to align social media activities with broader marketing objectives.
- Research and stay uptodate with current industry benchmark trends emerging platforms audience preferences and competitor activities to ensure our social media presence is cuttingedge.
- Plan and manage social media advertising campaigns and implement new features to drive brand awareness and customer acquisition.
- Engage with influencers and brand ambassadors to expand our reach and increase brand loyalty.
- Monitor and ensure compliance with legal and regulatory requirements related to content on social media.
Requirements
- Bachelor s degree in Marketing Communications or a related field.
- Minimum of 23 years of proven experience in social media management.
- Hands on experience in content management.
- Strong knowledge of online marketing channels social media platforms tools and best practices.
- Excellent copyrighting and communication skills.
- Ability to analyze social media metrics and adjust strategies accordingly.
- Creative thinker with a strong sense of visual aesthetics and the ability to deliver creative content including text images and video.
- Ability to work under pressure and meet deadlines in a fastpaced environment.
- Strong analytical and multitasking skills.
Degree in Agricultural science, development, education or related field, Masters degree is an added advantage. Is curious with a genuine interest in the industry issues and policy challenges such as sustainability, modern agriculture, pesticide policy challenges. 5- Years experience working with small farmers. Knowledge in crop protection is desirable. Knowledge working with partners /NGOs and Government. He/she is a self-starter able to motivate others; is diligent, persistent and committed. Has a proven ability to work in a team-oriented proactive way and to drive groups to alignment. Has excellent networking, communication and presentation skills. He/she is open-minded and able to work effectively in a culturally diverse environment. He/she is a member of a professional body.
Employment Type
Full Time
Key Skills
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