We are seeking a Web Analytics Developer to join our team servicing one of our global clients. The team is tasked with managing Adobe tools to facilitate Web Analytics solutions across 500700 websites worldwide. Our current implementation is clientside but we aim to transition to a serverside implementation. We need your expertise to help us adopt a new Web Analytics solution with serverside capabilities which could be from Google Adobe Tealium Matomo or other options.
As a Web Analytics Developer you will play a crucial role in technically implementing this transition. Initially you will work alongside our IT team to establish a Proof of Concept (POC) then develop a Minimum Viable Product (MVP) and ultimately assist in deploying the solution globally.
Responsibilities of the role:
- Implement digital analytics solutions focusing on the implementation of the Tag Management System (TMS) Web Reporting tool and Web personalization tool.
- Collaborate with business analysts to comprehend functional tagging and tracking requirements.
- Partner with technical SMEs for solution designing.
- Develop customize and troubleshoot events and tags in implementation environments.
- Work in tandem with other technical team members on continuous development work.
- Regularly audit data collection processes to ensure data accuracy and reliability.
- Proactively recommend and implement new tools features or best practices to enhance analytics capabilities.
- Possess excellent collaboration problemsolving selfmotivation and analytical thinking skills.
Requirements
- Minimum 3 years of implementation experience with web analytics tools (e.g. Adobe Analytics Adobe Launch Google Analytics Google Tag Manager).
- Minimum 3 years of handson experience implementing tag management systems (e.g. Adobe Google Matomo or Tealium).
- Proficiency in web development technologies (HTML CSS JavaScript) and Python programming language.
- Experience in quality checking analytics and 3rd party tags using developer tools such as Charles or Chrome Dev tools.
- Stay uptodate with industry trends best practices and emerging technologies in the field of digital analytics and data architecture.
- Analytical mindset with a strong attention to detail.
- Ability to quickly learn and utilize new digital marketing platforms and internal processes.
- Fluency in English is required for communication & collaboration across teams globally.