Media Buyer -

Duties and Responsibilities:

• Develop and implement media buying strategies across multiple platforms including digital broadcast and print.
• Negotiate with media sales companies to secure costeffective ad placements.
• Analyze the effectiveness of media campaigns and optimize based on performance data.
• Monitor media for pacing delivery placement and flight dates.
• Stay updated with media trends consumer behavior analytics and relevant media research.
• Coordinate with the marketing team to ensure alignment with the promotional strategy and company goals.
• Manage budgets and ensure costeffective allocation of resources.

Requirements:

• Proven experience as a Media Buyer; with a minimum of 3 years in the field.
• Agency background preferred.
• Strong understanding of media planning buying and negotiation techniques.
• Familiarity with digital marketing strategies and platforms.
• Analytical mindset with excellent quantitative skills.
• Ability to work collaboratively in a teamoriented environment.
• Strong communication and organizational skills.
• Bachelor’s degree in Marketing Advertising or related field.