Search Engine Optimization Specialist

As an SEO Specialist you will be responsible for optimizing the websites visibility and ranking on search engines to attract relevant traffic and leads from businesses. Their primary focus is on improving organic search performance through strategic planning execution and monitoring of SEO initiatives.

Main responsibilities include:

• Keyword and Competitor Research Investigate and analyze keywords and the SEO strategies of our competitors particularly underthehood exposing gaps that may pose threats or opportunities.
• OnPage and Offpage Optimization driving content briefs internal linking linkbuilding guest posting etc.
• Technical SEO Track and analyze technical factors affecting search visibility and index coverage providing insight and recommendations for improvement.
• Performance Monitoring and Reporting Track KPIs and targets such as website traffic submissions rankings etc. to be reported to the Product Owner and derive recommendations for improvement
• SEO Audits Discover document and report on potential systemic technical problems in indexability canonicalization redirects HTTP errors etc. and identify website performance and crawlability issues and opportunities through the analysis of sitemaps crawl goals page rendering and timing.
• Collaboration with crossfunctional teams (marketing content design and development)
• Keeping abreast of industry trends algorithm updates and best practices in SEO
• Develop new methods reports and tools to help the SEO team work more effectively and efficiently.

Your Profile:

• Bachelors degree in IT Engineering Marketing or equivalent.
• An owner with 35 years of experience in SEO preferably with previous experience with B2B clients/SaaS websites.
• Proficiency in marketing automation to generate traffic convert visitors into leads and then nurture them (using dynamic workflows) into converted customers.
• Strong analytical skills for robust datadriven decisionmaking with experience in distilling volumes of data into simple KPIs and tracking and telling stories using data.
• Good writing and verbal communication skills (including presentation skills).
• Strong sense of ownership and determination to get things done with humility and eagerness to learn and grow with a handson mindset.
• Proficiency in Google Analytics Ahrefs/SEMrush Google Search Console Screaming Frog Microsoft Clarity Google Tag Manager DataStudio Excel and other SEOrelevant tools
• Working knowledge of HTML JavaScript and CSS is a plus.

Whats in it for you:

• Competitive pay and comprehensive benefits package
• Opportunity to grow skills as you work alongside experienced digital marketers and a global team.
• Temporary workfromhome setup (until an indefinite schedule). Work tools will be provided.

Remote Work :

No