Field Marketing International

Our mission

We are living in exciting times where technology and digital transformation improve and disrupt businesses and their supply chains on a daily basis. At Kbrw were disrupting the tech supply chain and we aim to facilitate this transformation through highperforming software driving our consistent growth. And guess what You can help us achieve our vision!

Born in 2009 we are a leading European softwareasaservice (SaaS) company on a mission to build robust highquality longlasting projects. Our high performance cloudnative flagship solutions such as Order Management System (OMS) and Warehouse Management System (WMS) helps complex businesses implement new omnichannel operations orchestrate critical business processes and improve customer promises across all business channels. We meet the highest IT requirements by achieving performance robustness configurability easy integration while also mitigating IT risks.

Kbrw is selffounded and has grown significantly over the last five years with a 30% increase in its headcount and its revenue every year. Our solutions are already used by seven CAC40 companies and deployed in over 16000 sales outlets in more than 120 countries managing a total transaction value in excess of 30 billion!

With offices in Paris Bordeaux Lille ClermontFerrand London and Barcelona our reach is global and we aim to reach 200 employees by 2024!

Lets talk about our Marketing team

Welcome to our dynamic and friendly Marketing team! As a key member your contributions will be instrumental in shaping and executing strategies that drive Kbrws growth initiatives.

Our unified Marketing team is committed to engaging in collaborative efforts encouraging empowerment fostering a caring environment and driving performance.

As an international Field Marketing youll be at the forefront of executing our Marketing strategy working hand in hand with our team.

What will I be doing

1. Support the Sales Team and Grow Business in your area of focus:

   • Work closely with the local sales team to drive revenue growth through tailored marketing initiatives;

   • Provide necessary marketing support to boost sales efforts and achieve turnover goals.

   • Be the ambassador of your local business needs and activate resources (content digital product) to achieve your local objectives.
     
     

2. Activate local networks and improve Kbrws visibility & credibility

   • Contribute to the overal field marketing strategy and build your local event calender

   • Build and refine event strategies (lead gen brand partnerships etc.);

   • Build the event processes (kickoff team mobilization retex..) and improve event ROI;

   • Identify impactful local resources (trade organisations associations business networks etc.);

   • Develop and implement a robust local communication & media strategy by activation and piloting external PR resources;
     
     

3. Coordinate with other central marketing Actions:

   • Leverage central marketing resources (campaigns contents digital resources product narratives etc.) to achieve your objective;

   • Contribute and cobuild the collective marketing plan;
     
     

4. Pilote and monitor the Field Marketing Budget

   • Construct and pilot the annual field budget;

   • Oversee your local suppliers and nourish relationships;

   • Monitor budget implementation;
     
     

5. Monitor success

   • Define and measure field ROI matrix

   • Build smart reportings to monitor ROI
     
     

6. Participate in Transversal Projects:

   • Collaborate with other teams on crossfunctional projects to ensure cohesive marketing efforts and organizational alignment.

These tasks are not exhaustive and remain subject to change.

What do I need from you

• Masters degree in Marketing from a university or business school.

• 5 years of significant experience in a similar role at a SaaS software publisher.

• Strong business acumen and expertise in direct marketing techniques.

• Familiarity with decisionmaking processes in the IT and software publishing world.

• Excellent communication skills recognized for your conviction leadership customer orientation sense of innovation and creativity.

• International mindset capable of working in multicultural environment. Fluent or bilingual in English. Understanding more than one geographic area or country is a huge plus.

The stuff you wanna know

• An attractive compensation package:
  • A transparent remuneration policy: from software developers to department heads everyone has a compensation based on a transparent formula: entry salary x experience x loyalty x grade
  • Participation in profits in France via the profitsharing system
  • Possibility of bonuses based on your results
• Familyfriendly worklife balance: flexible halftime remote policy
• Meal allowance with Swile (9.5 daily)
• Private healthcare provided by AXA (100% covered by Kbrw)
• Access to Leeto perks: theater opera sports clubs concerts festivals trade fairs etc.
• Work in an international dynamic and passionate environment with a company culture focused on learning and development:
  • Software engineers training: our developers undergo a onemonth training in Elixir and React with a complete internal and certified training (Qualiopi)
  • Personal development plan: each employee has an personal development plan established by their manager to integrate quickly and progress within the company
  • Manager training: our managers are trained by our HR team and management experts to help provide the best managerial experience for their teams
  • A structured and mature management process: our management approach is structured through welldefined processes via Lattice an HR management platform
• Opportunities to grow fast: responsibilities and promotions are discussed twice a year during two performance reviews
• Kbrw cares about our teams: we have been labeled a Great Place to Work for several years in a row!

Our Recruitement Process

• First meeting with Hari to get to know each other 45 min
• A visio interview with Ying (Sr. Marketing Manager)& Maxime (Sr. Digital Marketing) 1 hour
• A last interview on site with Philippe (CEO) and Alexandre (Chief of Staff) 1 hour