Market Researcher

Overview

Key responsibilities

• Conduct primary and secondary market research to gather relevant data on consumer preferences market trends and competitive products.
• Analyze and interpret complex data sets using statistical techniques and provide actionable insights.
• Create and administer surveys questionnaires and focus groups to gather consumer feedback.
• Monitor and forecast marketing and sales trends highlighting opportunities and potential threats.
• Present findings and recommendations to internal teams and external clients to support strategic decisionmaking.
• Collaborate with crossfunctional teams to integrate market research findings into product development marketing strategies and promotional activities.
• Stay updated on industry developments and changes in consumer behavior to provide timely and relevant insights.
• Utilize various research methods such as data mining web analytics and social media listening to collect and analyze data.
• Ensure compliance with ethical and legal standards in data collection and analysis.
• Contribute to the development of market research methodologies and best practices.
• Prepare and present comprehensive reports summaries and visualizations of research findings.
• Manage and prioritize multiple research projects with different timelines and resource requirements.
• Communicate findings and insights effectively with both technical and nontechnical stakeholders.
• Identify new opportunities for market research and propose innovative approaches to data collection.

• Searching leads information by himself/herself using direct portals such as LinkedIn ZoomInfo Lusha Apollo seamless etc.
• Collating the leads data in a spreadsheet and internal CRM eg: Hubspot.
• Finding Data of demographies such as APAC USA UK etc.
• Smart working mind knows how to collect data.
• Experience of Email marketing data gathering.

communication,data mining,market research,apollo,zoominfo,hubspot,email marketing