Content Manager
The Content Manager has the responsibility to run with all kinds of content creation (written visual motion downloadable..) to build our position as leaders within AP Automation and to drive growth for our business. The responsibility includes planning preparing and publishing content for the US market in all sorts of formats for the full customer journey and for the different channels/platforms. The content clearly aligns with our global content and SEO strategy and the Content Manager works in close collaboration with the Content and SEO Manager and Designer at HQ for content production.
As a Content Manager you are an editorial expert and extraordinary copywriter creating engagement for the content driving traffic to and engagement on our website but also content that positions Rillion as a thought leader .
- Formulate a crossplatform content and distribution plan (ToFu MoFu BoFu) for the US market to attract engage and convert prospects to customers
- Conduct keyword research and use SEO guidelines to make sure your content is SEO optimized
- You are the content conductor You closely follow market trends within the content domain keep a close eye on competitors and is always one step ahead in terms of our own content strategy execution and analysis
- Create compelling B2B content (i.e. whitepapers blogs reports guides infographics case studies use cases webinars) to engage our US audience
- Producing thought leadership content to create demand in the ICP segments we compete in
- Work in close collaboration with our Product Marketing Manager to create productoriented content for product releases use cases testimonials demos guides etc. to drive interest in our product and capture demand.
- Manage our editorial content calendar for the US market and all the aspects of content creation and delivery
- Analyze early and often how different content ties back to the key metrics/results (high intent MQLs deals creation inbound pipeline and ARR)
- Research industryrelated topics (combining online sources interviews and studies) competitors and other industry players to stay up to date
- Alwayson writer and story finder hangs out where the buyers hangout communities slack group etc identify trending topics write about topics in most actionable ways
What we look for:
- You are an editorial expert and extraordinary copywriter creating engagement for the content driving traffic to and engagement on our website
- Past experience producing short and longform written content for digital channels (think blogs web pages webinar slide decks and marketing emails)
- A creative and analytical mindset: Youre highly creative and can apply that creativity across projects and team functions
- Bachelors degree in Marketing Advertising Communications Technology Journalism or writingfocused area of study
- SEO knowledge is fundamental
- Experience in using SEO tools like SEMrush Ahrefs Moz.
- Used to project management tools like Monday Asana Wrike Trello or similar is preferable
- Interest in using AI tools (e.g. ChatGPT) to brainstorm idea creation and for content production
What we offer:
- Competitive pay and commission plan
- Medical dental and vision health benefits
- 401k matching
- Life insurance
- 20 days paid vacation paid holidays
- Hybrid work schedule (3 days a week in office)
- Opportunity to work in a fastmoving highgrowth SaaS company
Pay range:
Exact compensation may vary based on skills experience and location.
- Base salary: $90000/yr $110000/yr
About Rillion
We are a global company founded in Sweden with 30 years experience in the AP Automation industry. We help finance professionals transform how they manage invoices by digitalizing and automating the entire process.
By removing the manual steps of invoice handling we enable finance teams to save time and effort reducing the possibility of human error. Because were AP professionals ourselves we understand how to give our customers everything they need and nothing they dont.
Together with our investors at Altor we will continue our journey and to complete our mission we need more talented people.
Rillion is an equal opportunity employer. We believe that diversity is integral to our success and do not discriminate based on race color religion age or any other basis protected by law.
Were looking forward to your application!