Marketing Manager

Roboyo is currently in search of two dynamic and experienced Marketing Managers to spearhead our global marketing endeavors with a regional focus on Europe and USA. In these roles you will take charge of developing and implementing strategic marketing initiatives aimed at boosting brand recognition generating leads and retaining existing customers.

Within this role your key responsibilities will include:

Develop and execute comprehensive regional marketing plans aligned with global business and marketing objectives.

Oversee and contribute to the creation of compelling content across various channels including digital social media email and PR.

Nurture relationships with Roboyos technology partners and spearhead collaborative marketing campaigns and initiatives inregion.

Drive lead generation activities through targeted campaigns and initiatives ensuring seamless alignment with incountry sales teams.

Collaborate with regional leadership to ensure alignment and integration of marketing efforts.

Analyze marketing performance metrics and provide actionable insights to optimize campaigns and strategies.

Stay updated on industry trends and best practices to identify opportunities for innovation and growth.

Perks of being a Marketing Manager at Roboyo:

You ll play a pivotal role in expanding our reach and growing the Roboyo brand.

You ll be helping businesses harness the power of automation to drive efficiency productivity and growth.

You ll enjoy close collaboration with departments outside of Marketing e.g. Global Practice Leads and Subject Matter Experts learning from their knowledge and expertise.

You ll be at the forefront of innovation in the automation industry and gain exposure to cuttingedge technologies and solutions that are shaping the future of work.

You ll thrive as part of a fun supportive and global team.

You ll enjoy flexibility in work schedules and arrangements including remote options.

• You ll have opportunities for career advancement with potential line management responsibilities as Roboyo grows.
  

Requirements

Experience and skills you ll need to do this role:

• Native English speaker Excellent English language skills both written and verbal.
  
• Bachelor s degree in marketing Business Administration or related field.
  
• 10yrs proven experience in a marketing role preferably in the technology or automation industry.
  
• Demonstrated track record of developing and implementing successful marketing strategies.
  
• Excellent strategic thinking and problemsolving abilities.
  
• Proficiency in marketing automation tools e.g. Salesforce CRM GA4.
  
• Exceptional communication and interpersonal skills.
  

Skills that would make you perfect for this role:

• Technical Aptitude: Familiarity with automation technology and AI.
  
• Global Marketing Experience: Experience in executing marketing strategies across diverse markets and different languages.
  
• Partnership Development: Ability to identify and cultivate strategic partnerships to expand Roboyos reach.
  
• Data Analysis and Interpretation: Proficiency in data analysis tools and techniques to derive actionable insights from marketing metrics enabling datadriven decisionmaking and optimization of marketing strategies.
  
• Innovation and Creativity: A knack for thinking outside the box and generating innovative marketing ideas to differentiate Roboyo in a competitive market landscape.
  
• Project Management Expertise: Demonstrated ability to efficiently oversee numerous marketing initiatives ensuring adherence to timelines budgetary constraints and alignment with overarching business objectives.
  
• SEO and SEM Expertise: Knowledge of SEO and search engine marketing best practices to enhance Roboyos online visibility and drive qualified traffic to our digital assets.
  
• Customer Experience Focus: Understanding of customer journey mapping to create seamless and engaging interactions across all marketing touchpoints.
  
• Languages: While English is our primary business language fluency in additional languages such as French German and/or Spanish is an asset that will set you apart.
  

Benefits

• Private Health Insurance BUPA
  
• Pension Plan with Standard Life
  
• 30 days of paid vacation annually
  
• Language exchange program
  
• Employee Referral bonus
  
• Flexible home office policy
  
• A large customerbase with wellknown logos & firstclass references
  
• A growing company where you can make a genuine difference Where we strive to get your input