Social Media Executive

Job Description -Senior Social Media Executive

Shaping and growing brands today and tomorrow!

Content Whale is a content writing company based in Mumbai that caters to 42 different content We believe every company is a content-driven Working on a 360-degree approach, the sole motto is to create a positive online We help our clients in a 3-fold manner- strategy making, content writing, and graphic

Our team boasts 600+ ingenious writers, veteran editors with a keen eye for detail, and highly versatile freelancers who have served several renowned industry brands as well as smaller What motivates us is simple- using our experience to provide real solutions to our clients, via the customized services we

Roles & Responsibilities:

Identify and understand the wants, needs, and motivations of key audiences for the client s brand
- Prepare editorial calendars
- Write Social Media posts, articles, newsletters, communications materials, and material for client s social media channels
- Create an E-Commerce Products Description
- Copy-write / Copy-edit content in EN
- Copy-write / Copy-edit content in AR
- Publish posts, articles, and engaging content on Blue Hat and client s websites

Publish posts on the client s social media channels successfully and in a timely manner
- Moderate and manage online feedback from fans and clients
- Engage with fans and maintain their loyalty to brands through active community management
- Continuously test for best timings and best practices to post on client s social media channels

- Create, manage and grow the client s presence through blogs, newsletters, Twitter, Facebook, Instagram, and other strategically relevant online properties
- Manage incoming media requests, creating, executing, and measuring ads campaigns
- Plan and organize client s events and plan meetups, giveaways, competitions, or special coupons, etc and ensure their success

- Use Google Analytics and other measurement tools to provide reports on metrics, and
- Find ways to improve on those metrics through constant testing and taking on new
- Take initiative by reviewing work and recommendations in light of analytics for strategic accuracy and determining the next
- Create social media reports that include a list of the numbers referring to the important numbers and KPIs such as (engagement rates, number of followers, comparative numbers, benchmarking, ) along with thorough analysis that explains the change in

- Stay on top of the latest trends in Social Media and Digital
- Devise Communication and Digital strategies for clients
- Conduct primary and secondary research
- Be responsible for creating strategic marketing/communications plans to meet the KPIs set in yearly strategy
- Client servicing: getting client briefs and managing their requests
- Project Management: coordinate tasks and projects with the clients and ensure timely and quality delivery

Requirements:

Bachelor degree,

Ability to work in fast paced environment

Advanced understanding of social media channels Experienced at using scheduling and analysis tools

Experienced at managing a team through KPIs & KRAs

Strong communicator

Will have worked at a senior level within social media for at least 4 years

Experience in an ad agency

Benefits:

Health Insurance

Paid Sick leaves

Perks:

35,000 to 45,000/-