B2B Field Marketing Manager Spain (all genders)

Babbel is driven by a purpose: Creating mutual understanding through language. This means building an ecosystem of language learning offerings that helps people connect across cultures. Babbel, Babbel Live and Babbel for Business provide users with the most effective solution to be able to communicate with real people, in real situations. The key is a blend of humanity and technology. More than 60,000 lessons across 14 languages are hand-crafted by 150+ linguists, with user behaviours continuously analysed to shape and tweak the learner experience. And it works: Studies with Yale University, City University of New York and Michigan State University prove its effectiveness. From headquarters in Berlin and New York, 750 people from more than 65 nationalities represent all the differences that make humans unique. Babbel is the most profitable language learning app worldwide, with more than 10 million subscriptions sold. For more information, visit www.babbel.com or download the apps in the App Store or Play Store.

We re looking for an experienced Field Marketing Manager to join our B2B team in Berlin! You will be responsible for driving our ambitious growth strategy in Spain and refine our value proposition and positioning in order to validate our Product-Market-Fit

You will:

• Develop, implement as well as optimize the marketing plan with appropriate marketing mix to support the sales pipeline and consistent growth in the Italian market
• Plan and execute relevant local inbound and outbound lead generation campaigns together with sales and marketing managers to ensure there is alignment between the field marketing activity and lead follow-up
• Monitor, analyze and identify necessary adjustments to regional programs based on changes in the market to ensure success of activities
• Collaborate in a taskforce to achieve effective and targeted communication and ensure that key marketing messaging is localized to meet the needs of the regional audiences
• Manage execution and delivery of all regional physical and virtual campaign activities events such as trade shows and webinars, and communication with external vendors in close coordination with other B2B teams

You have:

• Minimum 3 years experience in B2B growth or field marketing with proficiency in lead generation and online marketing
• A strong understanding of inbound and outbound processes including campaign planning, execution and conversion metrics
• Experience managing large regional marketing budgets and willingness to travel for field events
• Excellent written and spoken Spanish and English and you feel at home in an international work environment

Some perks of becoming a Babbelonian:

• 30 vacation days and flexible working hours
• BVG card or Swapfiets bike
• Jobbatical and Sabbatical options
• Many internal & external learning opportunities to choose from
• A yearly Learning & Development budget
• Visa and relocation assistance
• Full access to Babbel & Babbel Live classes
• Modern office in the heart of buzzing Berlin equipped with a family, music, faith and nap rooms
• Various internal communities to be part of including the Femgineers, DEI Ambassadors, Accessibility & Disability Group and more

Diversity at Babbel

As part of our ongoing journey towards building a diverse, equitable and inclusive company, we welcome everyone to apply, especially those individuals who are underrepresented in tech. We are a learning company, inside and out, and we encourage you to apply even if you do not fit all the technical requirements - all candidates are assessed based on skills, qualifications and on our business needs. Please state your pronouns in your application, and let us know if you d like to be addressed by a name other than the one appearing on your official documents. If you have a disability or special need, feel welcome to inform us, so that we can provide you with the proper assistance in the application process.

Sounds good? We are already looking forward to hearing from you! Check out our jobs page, our blog, and our techblog!