Social Media Strategist

Job Title: Social Media Strategist

Location: Halifax NS

Company: Signal Crew Comms

Job Overview:

We are looking for a creative and strategic Social Media Strategist to join our marketing team. The ideal candidate will have a deep understanding of various social media platforms current trends and how to engage and grow our audience. This role involves creating and implementing comprehensive social media strategies to enhance our brand presence increase engagement and drive traffic to our digital platforms.

Key Responsibilities:

• Develop implement and manage our social media strategy to align with business goals.
• Define the most important social media KPIs and monitor SEO and user engagement.
• Collaborate with marketing sales and product development teams to ensure brand consistency and message alignment.
• Analyze key metrics and adjust strategies as needed to improve performance.
• Stay up to date with the latest social media best practices technologies and trends.
• Use social media marketing tools such as Hootsuite Buffer or similar.
• Prepare reports on social media performance and provide actionable insights to stakeholders.
• Manage and oversee social media advertising campaigns including budget management and performance tracking.

Qualifications:

• Excellent knowledge of Facebook Twitter LinkedIn Pinterest Instagram and other social media best practices.
• Understanding of SEO and web traffic metrics.
• Familiarity with web design and publishing.
• Excellent multitasking skills and the ability to handle multiple projects simultaneously.
• Strong written and verbal communication skills.
• Creative thinker with a resultsdriven mindset.
• Strong organizational and timemanagement skills.
• Ability to work independently and as part of a team.