Social Media Assistant

Job Description: Social Media Assistant

Position Overview

We are seeking a dynamic and creative Social Media Assistant to join our marketing team. The ideal candidate will be responsible for assisting in the creation and execution of social media strategies managing daily social media activities and contributing to the growth of our online presence. This role requires a blend of creativity organizational skills and a passion for staying uptodate with the latest social media trends.

Key Responsibilities

• Social Media Strategy:

  • Support the social media manager in the implementation of social media strategies to increase brand awareness and engagement.
  • Conduct research on current trends and audience preferences.
  • Assist in the development of social media campaigns and promotions.

• Analytics and Reporting:

  • Track and analyze the performance of social media posts and campaigns using analytics tools.
  • Generate reports on key metrics and provide insights for improvement.
  • Monitor competitor activities and industry trends.

• Community Engagement:

  • Foster positive relationships with the online community.
  • Engage with followers influencers and potential customers to build brand loyalty.
  • Identify opportunities for usergenerated content and collaborations.

• Administrative Support:

  • Maintain an organized content calendar and ensure deadlines are met.
  • Assist in coordinating social media activities with other departments (e.g. marketing customer service).
  • Provide general administrative support to the social media team as needed.

Qualifications

• Strong understanding of social media platforms and their respective best practices.
• Excellent written and verbal communication skills.
• Proficiency in using social media management tools (e.g. Hootsuite Buffer)
• Ability to analyze data and generate actionable insights.