drjobs Growth Marketing Manager - Healthcare Tech Startup - Gurgaon English

Growth Marketing Manager - Healthcare Tech Startup - Gurgaon

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Gurgaon - الهند

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Job Title: Growth Marketing Manager B2C
Location: Gurgaon India
Company Overview:
Our client is a dynamic healthcare technology startup revolutionizing the way healthcare services are delivered and accessed. They leverage cuttingedge technology to empower individuals to take control of their health and wellbeing. Our mission is to make healthcare more accessible affordable and personalized for everyone.
Position Overview:
Our cient is seeking a talented and experienced Growth Marketing Manager to join our team in Gurgaon. The ideal candidate is a creative and datadriven marketer who is passionate about driving user acquisition engagement and retention through innovative marketing strategies. As a Growth Marketing Manager you will be responsible for developing and executing marketing campaigns across various digital channels to accelerate user growth and revenue generation.
Qualifications:
  • Bachelors degree in Marketing Business or related field; MBA preferred.
  • 3 years of experience in growth marketing (B2C) digital marketing or performance marketing roles preferably in the healthcare or technology sector.
  • Proven track record of driving user acquisition and revenue growth through digital marketing channels.
  • Strong analytical skills with the ability to analyze complex data sets and draw actionable insights.
  • Proficiency in digital marketing tools and platforms such as Google Analytics Google Ads Facebook Ads Manager etc.
  • Excellent communication and interpersonal skills with the ability to collaborate effectively across teams.
  • Creative thinker with a passion for experimentation and optimization.
  • Selfmotivated and resultsoriented with a strong sense of ownership and accountability.
Responsibilities:
  • Develop and implement datadriven growth marketing strategies to drive user acquisition activation retention and revenue.
  • Conduct market research and competitor analysis to identify growth opportunities and market trends.
  • Create and manage digital marketing campaigns across channels such as SEM SEO social media email and content marketing.
  • Lead branding initiatives to establish and maintain a strong brand identity and presence in the market.
  • Develop compelling content strategies and oversee the creation of highquality content assets including blog posts articles videos infographics and more.
  • Optimize conversion funnels and user journeys to improve key performance metrics such as CAC LTV and ROI.
  • Analyze campaign performance and user behavior using analytics tools to identify insights and opportunities for optimization.
  • Collaborate with crossfunctional teams including product engineering and design to drive alignment and support productled growth initiatives.
  • Stay uptodate with the latest trends and best practices in growth marketing branding and content marketing.
Benefits:
  • Competitive salary package with performancebased incentives.
  • Opportunity to work with a talented and passionate team in a dynamic startup environment.
  • Career growth and development opportunities.

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