drjobs Marketing Communications Manager USA English

Marketing Communications Manager USA

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عدد الوظائف الشاغرة

1 وظيفة شاغرة

الوصف الوظيفي

This is a remote position.

About the company:


Tyfone a global leader in the SaaS Digital Banking and Digital Payments sector is redefining how the world engages with digital finance. Our solutions nFinia and payFinia empower individuals businesses and families to transact and interact with financial technology in seamless innovative ways. Customers of our technology are U.S banks and credit unions.



About the role:

We are seeking an experienced and visionary Marketing Communications Manager to join our team. This role is pivotal in shaping our brand narrative voice and tone across various communication channels specifically tailored for the B2B SaaS market within credit unions and banks. The ideal candidate will possess at least 5 years of experience in marketing communications with a proven track record in crafting compelling content including blogs email campaigns white papers opeds and speaking submissions in the financial sector.




Requirements

Responsibilities (Including but not limited to):


Narrative Development: Lead the development and refinement of the companys narrative for the B2B SaaS market for credit unions and banks ensuring alignment with industry trends and a consistent brand voice and tone across all communications.

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Collaborate with key stakeholders to align messaging with company goals and values.


Content Creation: Create engaging and highquality content tailored to the fintech sector including blogs articles white papers opeds and speaking submissions catering to financial institution audiences. Develop compelling storytelling that resonates with the unique technology challenges and opportunities of credit unions and banks.


Marketing Communication Strategy: Plan execute and manage comprehensive marketing communication strategies aligned with company objectives.Coordinate with the marketing team to integrate communication strategies across various channels and tailor them for financial institutions.


Thought Leadership and Industry Representation: Conceptualize and craft thought leadership pieces including white papers opinion editorials and speaking submissions positioning the company as an industry leader. Foster relationships with industry leaders and media to amplify the companys presence and thought leadership.


Brand Messaging and Tone: Establish and maintain brand messaging guidelines ensuring consistency in all communications. Maintain a distinct and impactful brand tone that resonates with our audience and industry standards.


Collaboration and Coordination: Work closely with crossfunctional teams including leadership marketing product and sales to align communication strategies with overall business objectives.Collaborate with external agencies or partners as needed for content creation.


Social Media & Email Content: Write compelling and relevant content for social media platforms to promote content and drive engagement and brand awareness.Write engaging email marketing campaigns newsletters and other communication materials.


Proofreading & Editing: Serve as the final checkpoint for all content ensuring accuracy coherence grammar and adherence to brand guidelines.Edit and proofread documents ensuring highquality and errorfree content before publication.


Skills and Qualifications

  • Bachelors degree in Marketing Communications Journalism or related field.
  • 5 years of experience in marketing communications preferably in a role within the B2B SaaS sector for credit unions and banks.
  • Proven expertise in crafting various types of content tailored for the financial sector.
  • Exceptional writing editing and storytelling skills with a focus on financial technology and industry nuances.
  • Strategic thinking and ability to translate complex technology and concepts into compelling narratives tailored for financial institutions.
  • Experience in thought leadership initiatives and industry representation within the financial space.
  • Ability to adapt communication styles for diverse audiences and platforms.
  • Excellent project management and organizational skills.
  • Proficiency in content management systems and relevant tools.
  • Strong leadership and team collaboration abilities.




Benefits

Benefits:

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Competitive salary and bonus structure

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Comprehensive benefits package including health dental and 401(k)

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Dynamic work environment with passionate driven colleagues

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Opportunity to shape the future of digital banking and payments on a global scale.

Tyfone is an equal opportunity employer. We encourage candidates from diverse backgrounds to apply.

نوع التوظيف

دوام كامل

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