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Publitek is an integrated, technical and global B2B marketing agency for leading tech Our unmatched technical expertise and global reach helps innovative technology and engineering companies connect with audiences to change the
Role overview
We are looking for a full-time Account Executive to support our agency client services team across a variety of disciplines including PR, social media and Reporting to the VP Client Services & Strategy you will effectively manage and execute client programs and provide strategic counsel to
As an Account Executive at Publitek, your main responsibilities will include:
PR
Effectively execute and participate in strategic PR programs
Identify new targeted journalists to curate client-specific media lists, develop and maintain those media lists
Write pitches, come up with pitch angles
Conduct proactive media pitching and placement for announcements, launches, and active storytelling
Understand the media landscape and actively monitor for new opportunities
Establish and nurture relationships with industry influencers and media
Secure and manage briefings and schedules, and serve as clients' PR representative during briefings
Create briefing backgrounder books
Practice writing/editing of PR materials when needed
Social Media
Write social media copy for social programs, for both brands and technology executives primarily Twitter and LinkedIn, but also including Facebook, Instagram, and other platforms
Manage scheduling and posting, and engagement on the platforms directly
Provide live event support for trade shows when needed
Manage analytics tracking across channels
Set quarterly metric goals based on client business objectives and anecdotal program performance
Participate in client conversations on strategy and recommendations
Account Management
Participate in program status/strategy calls with clients regularly; take clear notes and provide team with list of actions from the calls
Counsel clients on program performance, proactive go-forward optimization recommendations and real-time problem-solving strategies
Oversee and review monthly/quarterly results reporting for all assigned accounts; provide analytical insight based on data
Ensure all work and communications is organized, detail oriented, clear and concise
You'll bring:
At least 2 years of experience in PR/Social Media/Advertising
Bachelor's degree or equivalent relevant business experience
Experience within agency environments and B2B technology clients
Experience in strategic PR and organic social media strategy (paid social media)
Some experience of managing advertising, direct marketing and collateral, or a genuine desire and commitment to learn them
A passion for technology marketing, share our commitment to personal and team accountability and ethical behavior
And in return, Publitek offers:
We are committed to building a culture that recognizes the value of diversity among our people, and where everyone feels included irrespective of their differences including race, religion, creed, color, sex, age, national origin, disability, genetic information, veteran status, marital status, sexual orientation, or any other status or condition protected by applicable This commitment extends to all aspects of employment, including but not limited to; recruitment, selection, compensation, benefits, promotion, training, transfer and
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