Head of Marketing - Maternity Cover

Plinc is a data marketing and technology agency. We help brands bring their firstparty data to life to gain real competitive advantage. We are a group of solutionsfocused data experts passionate about helping our clients achieve amazing things whether its through expertly engineered data platforms or innovative analytics and strategic planning. We work with some of the worlds biggest and most respected brands and are at an exciting time in our evolution with ambitious plans to scale our solutions and reach an even broader audience.

Role Overview

We are looking for a Head of Marketing to join our innovative marketing team in London. Reporting to our Chief Strategy Officer you will lead Plincs brand and marketing strategies implementing campaigns that educate create awareness and produce leads. This is a 12month maternity cover position with the opportunity to work either fulltime or parttime (4 days per week).

You will lead a variety of projects and help build our marketing efforts across the group. We operate a flexible hybrid working model to support worklife integration and foster collaboration.

As Head of Marketing at Plinc you will:

• Lead comprehensive marketing efforts to boost awareness and consideration through costeffective strategies. Managing the marketing budget ensuring resource allocation and overseeing our participation in external events and tradeshows.
• Maintain and enhance our brand identity ensuring consistency across all marketing efforts. Coordinate with design agencies for key assets oversee brand usage throughout the business and organise and manage our presence at external events and tradeshows.
• Develop and implement our content calendar utilising both new and repurposed content to maintain topofmind awareness. Create copy including blog posts prospect emails newsletters eBooks social media posts and business development assets.
• Manage relationships with external agencies including PR design and SEO. Oversee our endtoend lead generation strategy including paid media.
• Manage the marketing budget and ensure efficient resource allocation. Working with Finance teams to track monthly spending and updating the CSO on budget status and allocation.

You will bring:

• 5 years of B2B marketing experience
• Proficient in campaign analytics with experience reporting to senior partners and optimising campaigns
• Experienced in briefing and managing design resources ensuring the creation of highquality visual and brand assets
• Experience with digital marketing platforms and CRM (HubSpot LinkedIn Campaign Manager Google Ads WordPress)
• Knowledge of paid performance channels best practice

And in return Plinc offers:

• Annual Performance bonus
• 25 days annual leave additional days with service
• Holiday Purchase Scheme buy up to 5 days
• 2 Community volunteer days
• Pension scheme
• Private Medical Insurance
• Hybrid working environment
• Gym membership discount
• Employee Assistance Programme
• Optin Private Dental Insurance
• Workplace Nursery Scheme
• Referral Bonus Scheme
• Eye Care vouchers
• Green Car Scheme
• Cycle to Work Scheme
• and more

Why Plinc

Ask anyone who works here and they will tell you that the best things about life at Plinc are the people and the amazing clients. If you are looking for a role in a nurturing fun peoplefocused environment and welcome the chance to test your skills working with superambitious brands then this is the opportunity for you. We invest in our people and promote personal development offering training and support for growth and a range of employee benefits. We are hybrid working between our London office base and WFH and we encourage regular facetoface engagement through team days and socials.

At Plinc we are proud of our commitment to creating an inclusive and diverse workforce. We celebrate our differences and do not discriminate on the basis of race ancestry national origin citizenship social background religion gender identity sexual orientation age marital status disability or veteran status. We believe that diversity is a strength and we are dedicated to creating a work environment where everyone feels valued and respected. We invest in our employees growth within the company ensuring that everyone has the opportunity to develop their skills and grow their careers.